Janet Mock sat in front of a group of 50 students at a Breakfast Meet and Greet in the Goldstein Family Student-Athlete Development Center held in her honor on Wednesday, Oct. 16. "Live and speak your truth. If you’re not able to do that, then you’re not living,” Mock, a best-selling author, television host, director, producer and transgender rights activist, said.

With over $50 billion a year in grooming products sales sold in 2016, which includes cosmetics and beauty supplies, men have become an emerging market in the cosmetics and beauty world.