At the 25th Annual Screen Actors Guild Awards, Alan Alda, visiting professor in the School of Journalism and actor, was the 55th recipient of the Life Achievement Award, the most prestigious award given for both career achievement and humanitarian efforts.
Television is a business that thrives on the number of viewers who tune in to a show in any given week. These viewers are calculated by the Nielsen ratings. That phrase alone can strike fear and rage into the hearts of TV viewers. A low viewership never bodes well for a show, because that determines whether or not a program will renewed.
